What is it
PromoScan is an intelligent data analytics tool that transforms promotional flyers into structured data, ready to be analyzed and integrated into business systems.
By leveraging a combination of web scraping, computer vision, and big data processing techniques, PromoScan identifies products, prices, and offers directly from PDFs or images (e.g., large-scale distribution, retail) and delivers them in a tabular format (Excel, CSV, or database).
To get started
It is sufficient to specify the type of flyer to monitor (e.g., large-scale distribution, electronics, home care…) and the product categories of interest. The tool will automatically configure the scanning process and handle everything else, with daily, weekly, or monthly frequency depending on your needs.
Benefits and Key Features
PromoScan can process flyers of any layout, format, or brand.
The OCR and recognition algorithm is optimized to accurately detect text, prices, and categories, even in complex flyers.
Its functionality can be extended for historical price analysis, competitor comparison, or integration with dynamic pricing engines.
Output
PromoScan enables you to:
- Automatically extract promotional data from flyers (product name, price, category, format)
- Obtain a ready-to-use Excel or CSV file
- Monitor competitors’ pricing and promotional strategies
- Automate a repetitive, manual process
- Support marketing, sales, and trade teams with structured, up-to-date insights
Questo prodotto è disponibile anche in modalità di outsourcing.
Contattaci per avere dettagli sulle modalità di utilizzo dei servizi D-SaaS.
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